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Empowering Women Farmers with Digital Advisory Tool: Assessing the Impact of Rice Crop Manager on Rice Productivity in Odisha

Original Research Article /

Introduction Information and Communication Technologies (ICT) and its use in agriculture have been instrumental in improving access to timely information and thereby increasing awareness and knowledge of farmers on innovative and effective crop management practices [1,2]. ICT has strengthened the linkages of farmers with markets, suppliers and institutions [3]. It acts as a bridge between […]

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The Impact of Digital Transformation on Business Models and Organizational Performance: A Review of Empirical Evidence and Future Directions

Review Article /

Introduction Digital transformation (DT) has become a strategic imperative for organizations seeking to remain competitive in an increasingly digital and dynamic global economy. It refers to the integration of digital technologies such as artificial intelligence (AI), cloud computing, big data analytics, the Internet of Things (IoT), and blockchain into core business processes, models, and strategies

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The Impact of Electricity Costs on the Profitability of SMEs in Sri Lanka: Evidence from the Kundasale Divisional Secretariat Division

Original Research Article /

Introduction Small and Medium-sized Enterprises (SMEs) constitute a vital component of national economies, particularly in developing countries, where they drive employment, innovation, and regional development. In Sri Lanka, SMEs represent over 75% of all enterprises, contribute nearly 52% to the Gross Domestic Product (GDP), and provide approximately 45% of total employment [1]. Despite their economic

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Language, Identity, and Integration: From the Tower of Babel to Contemporary Indian Language Policy

Review Article /

Language has long been recognized as both a vehicle of social cohesion and a marker of difference, structuring how individuals and communities imagine belonging, authority, and identity. From ancient narratives of linguistic rupture to contemporary debates over official and educational language, conflicts over “who speaks what to whom” reveal underlying struggles over power, legitimacy, and

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Climate Change, Agriculture, and Trade – A Review of Economic Adaptation Strategies in Developing Regions

Review Article /

1. Introduction Climate change stands as one of the most critical global challenges of the twenty-first century, with profound implications for economic stability, environmental sustainability, and human well-being. Its impacts are neither uniformly distributed nor evenly experienced across the world; instead, they disproportionately affect developing regions that rely heavily on climate-sensitive economic sectors. Sub-Saharan Africa,

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Employee Well-being in a Hybrid Working Environment: The Role of PERMA and Leadership Styles

Original Research Article /

INTRODUCTION Markets have increasingly become volatile, uncertain, complex and ambiguous (VUCA) which can be attributed to both globalization and digitalization. As a result, companies encounter a work environment that is fiercely competitive and rapidly evolving, necessitating their prompt and appropriate response and adaptation. Consequently, both companies and employees are under growing pressure, leading to a

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Artificial Intelligence in E-Commerce: Analyzing Its Role in Shaping Purchase Intentions and Behaviours

Leave a Comment / Original Research Article /

Introduction Artificial intelligence (AI) has emerged as a transformative force in the evolution of modern e-commerce, reshaping how businesses interact with consumers and manage operations [1]. The integration of AI technologies into e-commerce platforms enables the automation of key business processes, enhances decision-making efficiency, and drives profitability through data-driven insights. By leveraging vast amounts of

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Attitude of Secondary School Teachers towards Chatgpt: A Comparative Study

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INTRODUCTION “The role of AI in education is not to replace teachers, but to empower them by automating routine tasks and providing them with tools that enhance personalized learning experiences for students.” — Andrew Ng, Co-founder of Coursera and Adjunct Professor at Stanford University The rapid evolution of artificial intelligence (AI) has ushered in transformative

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Winds of Change: Political Awakening and Transformation in Kashmir (1925–1947)

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Review of Literature Several scholars have addressed the political history of Kashmir during the early 20th century. Studies focusing on legal and constitutional developments, nationalist movements, communal dynamics, and socio-political reforms provide valuable insights into this period [1–4]. Despite these contributions, a holistic narrative that connects grassroots political awakening with institutional transformation remains limited. This

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